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After 16 years, the Taiwan Lantern Festival will once again make its dazzling debut in Tainan. The 2024 Taiwan Lantern Festival, co-sponsored by the Tainan City Government and the Tourism Administration of the Ministry of Transportation and Communications, held a "Key Visual Release" press conference today (26th) to announce the lantern festival. Start. Mayor Huang Weizhe said that the 2024 Taiwan Lantern Festival is also the first international and national event in Tainan 400. As the host city, Tainan City will be a good host to welcome tourists from all over the world. In order to highlight the flavor of Tainan, the main visual design of this special event Yang Shiyi, a well-known paper-cutting artist who is deeply involved in Tainan, was invited to be responsible for the logo and standard character design, and Huang Guiying, an adjunct assistant professor in the Department of Visual Arts and Design at National Tainan University, was invited to coordinate the poster design and related visual applications to show the joy of the ancient capital Tainan and the development of Tainan 400. .
At the press conference to release the main visual of the lantern festival, Mayor Huang Weizhe, Deputy Director of the Tourism Administration of the Ministry of Transport Lin Xinxin, Director of the Tourism Bureau Lin Guohua, Tainan City Council members Li Zonglin, Shen Zhendong, Li Qiwei, Chen Huangyu, Lin Guanwei, and other representatives Legislators, representatives of the Parliamentarian Service Office and representatives of various public associations and other distinguished guests were specially present. Lin Chengxin, deputy director of the Tourism Administration of the Ministry of Transportation and Communications, said in his speech that the main visual design this time has a profound Tainan flavor and international outlook. Next year (113) will be the fourth time that Tainan will hold the Taiwan Lantern Festival. It coincides with Tainan’s 400th anniversary. The Tourism Administration We will integrate Tainan’s local characteristics and work with the organizing team to actively come up with creative ideas to showcase local characteristics and look internationally. In addition, in order to promote local development in Tainan, through this upgrade, we will continue to actively work with Siraya Management Office and Yunjia Nan Management Office to operate locally and develop the scenic area economy. The Tourism Department will also ask travel agencies to package Lantern Festival package tours and invite more than a hundred international media and overseas offices. It will also work closely with the Tainan City Government and local private businesses to bring new opportunities for tourism promotion.
Artist Yang Shiyi said that he moved to Tainan because he liked Tainan, and he was very happy to participate in the LOGO design of the Taiwan Lantern Festival in Tainan. The theme this time is "Dragon Shines in Tainan". The auspicious dragon shines in the sky not just to be seen by everyone, but to protect the beloved land and share beautiful things with everyone. Tainan always allows people to see the essence of a beautiful life, so The LOGO takes the word "nan" as its theme, combines cornices and city walls, and auspicious dragons representing auspicious blessings guard Tainan, giving it a confident and glorious atmosphere. I hope everyone will see a shining Tainan, which comes from sharing and protecting people, as well as care and love. This spirit is not only the foundation of people's happy life, but also the reason for the self-confidence and brilliance of a city.
When designing, Teacher Huang Guiying wanted to use a circle to present the city’s perfection, tolerance and harmony. This circle is also like a circle of gears, carrying different powers. In this circle, there is the blessing of Teacher Agui’s meticulous carving of "Glory Tainan". , keep turning, keep moving forward, and be reunited together. Circles are the reason why all things in Tainan are extraordinary. In Tainan, "circles" are integrated into every corner, such as the round bowl of classic food, the round table of thanksgiving and hospitality, the round circle of the city track, the wafer round of cutting-edge technology, etc.; These numerous good relationships have condensed into a huge concentric circle, attracting people from different ethnic groups and regions to settle and communicate here, making Tainan a vibrant and charming place to build dreams.
The image composed of four large circles is a metaphor for the ancient southern capital that has gone through four hundred years, and a total of 26 Tainan characteristic patterns are integrated into the four large circles. The first circle contains rich and diverse culture and specialties, with patterns including sword lions, lanterns, temple fairs, lotus flowers, phalaenopsis, Siraya embroidery, etc.; the second circle encompasses natural ecological characteristics, with patterns including the conservation-level black-faced spoonbill. , the Purple Spotted Butterfly in Guanziling, Qigu Salt Mountain, Jianan Dazhen, etc.; the third circle shows the cutting-edge cornerstones of the high-tech future, with patterns such as Sharon Smart Green Energy Science City solar trees, wafers, circuit boards, etc.; the fourth circle It is the main visual logo of the 2024 Taiwan Lantern Festival in Tainan, shining from the south and shining across Taiwan.
The color scheme of the poster echoes the color tonality of the Tainan city emblem, conveying Tainan characteristics such as warmth, enthusiasm, simplicity, and humanity. It is deepened by the gradient of temple red and sun-kissed gold, delicately and harmoniously presenting the colorfulness of Tainan. The appearance is expected to convey the grand meaning of national celebrations and common prosperity. In addition, in conjunction with the "TainanTone" proposed by the City Government Tourism Bureau, the creative promotional video of Tainan is read in color, and four colors including "Salt Field White", "Eel Black", "Western Silver" and "Ancient Brick Orange" were selected As a base color, it presents a flexible design that is different from the past, showing the diverse images of the lantern festival.
The Tourism and Tourism Bureau stated that the 2024 Taiwan Lantern Festival is being actively organized by various city government bureaus and offices, with two main exhibition areas: the Anping Lantern District and the High-Speed Rail Lantern District. Among them, the Anping Lantern District will be held in advance from February 3 to March 10 next year (36 days, with one day of operation on New Year’s Eve on February 9) in line with the winter holiday schedule. A grand display will be held along the Anping Canal and Anping Recreation Pier; the high-speed rail light area will be located at the Greater Tainan Convention and Exhibition Center and its surrounding venues adjacent to the Tainan High-Speed Rail Station, as well as the Sharon Green Energy Technology Demonstration Site. It will open on the Lantern Festival and the exhibition period will be tomorrow ( 113) February 24 to March 10 (16 days in total). There will be international performance teams, lantern art curators, art and cultural performances, and a large lantern area that combines various technologies and arts. I believe it will be refreshing and surprising for everyone. You are welcome to arrange your itinerary in advance and meet in Tainan next year to see Taiwan. Lantern Festival, joy of dragon glory and reunion of Lantern Festival.
At the press conference to release the main visual of the lantern festival, Mayor Huang Weizhe, Deputy Director of the Tourism Administration of the Ministry of Transport Lin Xinxin, Director of the Tourism Bureau Lin Guohua, Tainan City Council members Li Zonglin, Shen Zhendong, Li Qiwei, Chen Huangyu, Lin Guanwei, and other representatives Legislators, representatives of the Parliamentarian Service Office and representatives of various public associations and other distinguished guests were specially present. Lin Chengxin, deputy director of the Tourism Administration of the Ministry of Transportation and Communications, said in his speech that the main visual design this time has a profound Tainan flavor and international outlook. Next year (113) will be the fourth time that Tainan will hold the Taiwan Lantern Festival. It coincides with Tainan’s 400th anniversary. The Tourism Administration We will integrate Tainan’s local characteristics and work with the organizing team to actively come up with creative ideas to showcase local characteristics and look internationally. In addition, in order to promote local development in Tainan, through this upgrade, we will continue to actively work with Siraya Management Office and Yunjia Nan Management Office to operate locally and develop the scenic area economy. The Tourism Department will also ask travel agencies to package Lantern Festival package tours and invite more than a hundred international media and overseas offices. It will also work closely with the Tainan City Government and local private businesses to bring new opportunities for tourism promotion.
Artist Yang Shiyi said that he moved to Tainan because he liked Tainan, and he was very happy to participate in the LOGO design of the Taiwan Lantern Festival in Tainan. The theme this time is "Dragon Shines in Tainan". The auspicious dragon shines in the sky not just to be seen by everyone, but to protect the beloved land and share beautiful things with everyone. Tainan always allows people to see the essence of a beautiful life, so The LOGO takes the word "nan" as its theme, combines cornices and city walls, and auspicious dragons representing auspicious blessings guard Tainan, giving it a confident and glorious atmosphere. I hope everyone will see a shining Tainan, which comes from sharing and protecting people, as well as care and love. This spirit is not only the foundation of people's happy life, but also the reason for the self-confidence and brilliance of a city.
When designing, Teacher Huang Guiying wanted to use a circle to present the city’s perfection, tolerance and harmony. This circle is also like a circle of gears, carrying different powers. In this circle, there is the blessing of Teacher Agui’s meticulous carving of "Glory Tainan". , keep turning, keep moving forward, and be reunited together. Circles are the reason why all things in Tainan are extraordinary. In Tainan, "circles" are integrated into every corner, such as the round bowl of classic food, the round table of thanksgiving and hospitality, the round circle of the city track, the wafer round of cutting-edge technology, etc.; These numerous good relationships have condensed into a huge concentric circle, attracting people from different ethnic groups and regions to settle and communicate here, making Tainan a vibrant and charming place to build dreams.
The image composed of four large circles is a metaphor for the ancient southern capital that has gone through four hundred years, and a total of 26 Tainan characteristic patterns are integrated into the four large circles. The first circle contains rich and diverse culture and specialties, with patterns including sword lions, lanterns, temple fairs, lotus flowers, phalaenopsis, Siraya embroidery, etc.; the second circle encompasses natural ecological characteristics, with patterns including the conservation-level black-faced spoonbill. , the Purple Spotted Butterfly in Guanziling, Qigu Salt Mountain, Jianan Dazhen, etc.; the third circle shows the cutting-edge cornerstones of the high-tech future, with patterns such as Sharon Smart Green Energy Science City solar trees, wafers, circuit boards, etc.; the fourth circle It is the main visual logo of the 2024 Taiwan Lantern Festival in Tainan, shining from the south and shining across Taiwan.
The color scheme of the poster echoes the color tonality of the Tainan city emblem, conveying Tainan characteristics such as warmth, enthusiasm, simplicity, and humanity. It is deepened by the gradient of temple red and sun-kissed gold, delicately and harmoniously presenting the colorfulness of Tainan. The appearance is expected to convey the grand meaning of national celebrations and common prosperity. In addition, in conjunction with the "TainanTone" proposed by the City Government Tourism Bureau, the creative promotional video of Tainan is read in color, and four colors including "Salt Field White", "Eel Black", "Western Silver" and "Ancient Brick Orange" were selected As a base color, it presents a flexible design that is different from the past, showing the diverse images of the lantern festival.
The Tourism and Tourism Bureau stated that the 2024 Taiwan Lantern Festival is being actively organized by various city government bureaus and offices, with two main exhibition areas: the Anping Lantern District and the High-Speed Rail Lantern District. Among them, the Anping Lantern District will be held in advance from February 3 to March 10 next year (36 days, with one day of operation on New Year’s Eve on February 9) in line with the winter holiday schedule. A grand display will be held along the Anping Canal and Anping Recreation Pier; the high-speed rail light area will be located at the Greater Tainan Convention and Exhibition Center and its surrounding venues adjacent to the Tainan High-Speed Rail Station, as well as the Sharon Green Energy Technology Demonstration Site. It will open on the Lantern Festival and the exhibition period will be tomorrow ( 113) February 24 to March 10 (16 days in total). There will be international performance teams, lantern art curators, art and cultural performances, and a large lantern area that combines various technologies and arts. I believe it will be refreshing and surprising for everyone. You are welcome to arrange your itinerary in advance and meet in Tainan next year to see Taiwan. Lantern Festival, joy of dragon glory and reunion of Lantern Festival.
