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Relevant media reports received complaints from the public about the "Senshan Market" incident, and the Tourism and Tourism Bureau responded as follows:
1. In order to promote South America Pavilion 2, which opened in 2019, the city government specially called for bids for the "South America Pavilion 2 Creative Visitors Activity" in that year, and entrusted professional manufacturers to hold marketing activities. In the first year, Old Tainan Cultural and Creative Co., Ltd. The company won the bid, and the company proposed to handle the event planning and related content of the "Moriyama Market". Due to the good results, the company won the bids for the "South American Pavilion 2 Creative Tourist Activities" in the past four years, and has continued to use Moriyama Bazaar as the name of the event.
2. On June 5, 2012, the Tourism and Tourism Bureau received doubts about the use of the Moriyama Bazaar. It took the initiative to actively deal with it, and immediately compared whether there were relevant specifications in the contracts over the years to clarify the attribution of relevant rights and obligations. After checking the contract specifications in 2019, the intellectual property rights derived from the event ("Moriyama Market") belong to the Tourism Bureau.
3. The manufacturer wrote on June 6, 2012, and received a reply from the manufacturer on June 6, 2012: "All the bids involved in the event participated in the bidding, signing and execution in the name of the manufacturer's company, and there was no case of bidding in the Senshan Market. Moriyama City Market is the experience and actual performance of the company's team in undertaking such activities. If the above statement is not true, we are willing to bear the relevant legal responsibility."
4. In addition, the Bureau found that the manufacturer had applied for trademark registration with the Intellectual Property Bureau of the Ministry of Economic Affairs for "Senshan Market". Since the contract in the first year of the event (2019) stated that the intellectual property rights derived from the event belonged to the Bureau, the Bureau continued on 112 On June 7, 2012, the manufacturer’s explanation was written again, and after the manufacturer’s letter on June 8, 2012, he had written to the Intellectual Property Office on June 8, 2012 to express abandonment of the trademark right, and the date when the written intention reached the Intellectual Property Office Together, to avoid subsequent unnecessary suspicion of infringement.
5. In this case, no relevant rights and interests have been damaged. The future cooperation between the Tourism Bureau and manufacturers will strengthen the promotion of intellectual property laws.
1. In order to promote South America Pavilion 2, which opened in 2019, the city government specially called for bids for the "South America Pavilion 2 Creative Visitors Activity" in that year, and entrusted professional manufacturers to hold marketing activities. In the first year, Old Tainan Cultural and Creative Co., Ltd. The company won the bid, and the company proposed to handle the event planning and related content of the "Moriyama Market". Due to the good results, the company won the bids for the "South American Pavilion 2 Creative Tourist Activities" in the past four years, and has continued to use Moriyama Bazaar as the name of the event.
2. On June 5, 2012, the Tourism and Tourism Bureau received doubts about the use of the Moriyama Bazaar. It took the initiative to actively deal with it, and immediately compared whether there were relevant specifications in the contracts over the years to clarify the attribution of relevant rights and obligations. After checking the contract specifications in 2019, the intellectual property rights derived from the event ("Moriyama Market") belong to the Tourism Bureau.
3. The manufacturer wrote on June 6, 2012, and received a reply from the manufacturer on June 6, 2012: "All the bids involved in the event participated in the bidding, signing and execution in the name of the manufacturer's company, and there was no case of bidding in the Senshan Market. Moriyama City Market is the experience and actual performance of the company's team in undertaking such activities. If the above statement is not true, we are willing to bear the relevant legal responsibility."
4. In addition, the Bureau found that the manufacturer had applied for trademark registration with the Intellectual Property Bureau of the Ministry of Economic Affairs for "Senshan Market". Since the contract in the first year of the event (2019) stated that the intellectual property rights derived from the event belonged to the Bureau, the Bureau continued on 112 On June 7, 2012, the manufacturer’s explanation was written again, and after the manufacturer’s letter on June 8, 2012, he had written to the Intellectual Property Office on June 8, 2012 to express abandonment of the trademark right, and the date when the written intention reached the Intellectual Property Office Together, to avoid subsequent unnecessary suspicion of infringement.
5. In this case, no relevant rights and interests have been damaged. The future cooperation between the Tourism Bureau and manufacturers will strengthen the promotion of intellectual property laws.
