The fragrant specialty coffee Wu Ruoquan is the tourist platform of Dongshan Coffee Highway | 2022/08/08 |
In order to promote the tourism of Dongshan area and the special theme tourism of coffee road, Tainan City Government Tourism and Tourism Bureau held the "Tainan 175 Dongshan Coffee Road Tourism Promotion Conference" at the newly opened Formosa Yacht Hotel in Anping today (8/6). 14 local single-product coffee producers who have passed the boutique evaluation in Dongshan, including the "Huahuajian Coffee Ecological Farm", held a coffee market in downtown Tainan. 3 well-known dessert shops in the urban area, including “Finger Puffs”, developed Dongshan coffee boutique dessert combination; and invited famous writer Wu Ruoquan, coffee expert Lin Zhehao, Dongshan local green farmer Lin Junji and the USR team of Chenggong University to hold a coffee lecture on the spot, Tainan Mayor Huang Weizhe Come to the scene to taste coffee with the public, eat desserts, and spend a good time with specialty coffee. Mayor Huang Weizhe said that Dongshan coffee is mostly planted on mountains about 700 meters above sea level. It is suitable for coffee growth regardless of temperature, humidity and soil quality. It is one of the main producing areas of local coffee in Taiwan. Most of the coffee is produced and sold by farmers, including planting, post-processing, roasting, and brewing. Route 175 has also become a must-see tourist attraction for tourists to Tainan due to the special landscape of cafes and clouds. Dongshan Coffee is a wonderland coffee that Tainan is proud of. Its quality and professionalism are well known. Although there are many coffee drinkers, they do not necessarily understand the specialties, such as the coffee planting environment, the tools and techniques of hand-brewing coffee, and even Pure light coffee can heal the soul. Therefore, in addition to inviting everyone to participate in today's event, we also provide three staff lectures led by the well-known writer Wu Ruoquan, let professional coffee staff take everyone to drink coffee together. Citizens and friends are also welcome to plan a trip to Dongshan Coffee to explore the full fruity flavor of specialty coffee. Director Guo Zhenhui of Tainan City Tourism and Tourism Bureau said that drinking coffee is not only regarded as a drink for modern people, but also a symbol of leisure and taste. Since May 9 this year, the Tourism Bureau has been actively researching and discussing medium and long-distance marketing and promotion activities with Dongshan coffee farmers. Coffee consumers began to pay attention to Dongshan's high-quality specialty coffee, and through 3 opinion exchange meetings, with the unanimous approval of Dongshan Coffee's landlords, they went to the urban area where there are many cafes to hold this coffee experience and tourism promotion conference. , through the taste and visual experience shared by physical coffee beans and coffee experts, promote consumption desire, and successfully convey the impression of Dongshan coffee brand, so that tourists and coffee industry in the urban area can more identify with the brand's idea, so that tourists go to Dongshan coffee. Road tourism has more impetus, and continues to communicate with consumers through the brand building process, using different marketing strategies to assist coffee farmers and promote local tourism in Dongshan. In addition to inviting 14 boutique coffee shop owners, including Dongshan’s well-known coffee shop Da Hoe Huajian, Ruiyisi Coffee Manor and Kantou Mountain Coffee, this tourism promotion conference also specially discussed cooperation with several well-known dessert shops in the urban area, including "Autumncanele' Specialty Store" named after the exquisite French dessert Crelo, "Crown Plaza Tainan Hotel" with a star dessert chef, and "Reeve Finger Puffs", a popular queuing souvenir shop, jointly create Dongshan The boutique afternoon tea dessert combination combines the flavor of Dongshan Wonderland Coffee into the exquisite afternoon tea dessert. Distinguished Professor Jiang Zhenyu of Chenggong University shared his experience of coaching Dongshan coffee industry for many years. Through biotechnology, Dongshan coffee has a higher level, attracting the favor of Japanese people. Tainan city government is also very grateful to the Chengda team for years of research and development of Dongshan coffee. pay. Chairman Guo Yacong of Dongshan Coffee Production and Development Association said that this event is very grateful for the support of the Tainan City Government Tourism Bureau. This event allows more people to know the high-quality Dongshan coffee. In addition to promoting Dongshan coffee, this event also We also recommend all the tourist attractions and natural landscapes on the 175 Coffee Highway to all travelers who come to Tainan, such as Fairy Lake Leisure Farm, Sky Walk at 174 Wing Rider Station, West Exit Little Switzerland Lake Light Waterhouse, and you can also visit Tainan along the way. Visit Donghe Bee Culture Tourism Factory and open the Dongshan belt tourism mode. After participating in this promotion, you are welcome to start planning a road trip to Dongshan and experience more of the wonderland of Dongshan. The Tourism and Tourism Bureau of Tainan City Government mentioned that Tainan must visit this summer vacation, from the "Hell and Ghosts of Asia" exhibition, "Tanabata Carnival", and "Goodbye Van Gogh - Light and Shadow Experience" exhibition to the water recreation. Experience activities, "Tainan Shopping Festival", "Fucheng Burger Festival", "U-12 World Baseball Game", and the most exciting "Summer Music Festival - General's Roar" before the holiday. During the event at the end of September this year, as long as you stay at a legal hotel in Tainan, the public will scan the QRcode placed in the hotel industry, log in to the official website of the event to register as a member, and then enter the webpage to fill in the accommodation information to receive it. Tainan Good Health Coupon electronic coupons can enjoy a number of exclusive travel discounts; local Genesis Coupon also launched an extra-code reward activity during the summer vacation period, and can be consumed at 50 applicable stores announced by local Genesis Coupon before the end of August. Information about related activities can be found on the "Tainan Travel Network". |