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Due to the COVID-19 epidemic, many international tourists who want to visit Taiwan are bored. On April 1 this year, the governments of Taiwan and Palau broke through the difficulties and launched the world's first travel bubble maiden flight, which currently includes Singapore , Vietnam, Thailand, Malaysia and other countries are interested in establishing a tourism bubble with Taiwan, and are actively negotiating with the Ministry of Transport. The Tainan City Government Tourism and Tourism Bureau deployed ahead of schedule and cooperated with the "Inbound Tourism Association" formed by Taiwan's main travel agency operators for the entry of international tourists. Wang Quanyu, the chairman of the Inbound Tourism Association, was invited to serve as a consultant and led the people on April 28 Industry leaders such as Zhu Yongda, Honorary Chairman of the Tourism Development Association, and He Zhaozhang, President of Integrated Marketing of Travelling Travel Magazine, visited Tainan and invited Tainan tourism factory operators to discuss and make suggestions, hoping to promote industry-government cooperation and make Tainan's international tourism reception environment more perfect , To gain an opportunity to open up international tourism in the future.
Tainan Mayor Huang Weizhe pointed out that after Taiwan and Palau launched the tourism bubble, then Singapore, Vietnam, Thailand, Malaysia and other countries will be interested. In the future, international tourists will come to Taiwan to travel through the tourism bubble. Guo Zhenhui, director of the Nanshi Tourism Bureau, said that although the current international epidemic is still severe, it is the best time to adjust the marketing strategy and prepare the international tourism service environment. The Municipal Tourism Bureau has planned the international market Tainan tourism and tourism promotion and marketing at the beginning of this year. The plan is to actively participate in the Taiwan Tourism Association's international online travel exhibitions such as Japan, South Korea, Singapore, Malaysia, Thailand, Vietnam, and the upcoming B2B online business conference between Tainan and Vietnam to maintain the popularity of Tainan tourism in foreign industries. It also launched Tainan's international image tourism promotion advertisements for target markets in Northeast Asia and Southeast Asia, and selected Tainan's important tourist source country, Japan, and issued Tainan tourism intention questionnaires as an important reference for precise marketing and tourism strategies to Japan in the future; It is hoped that the target tourists will be accurately reached after the epidemic, and Tainan will become the first choice of destination cities for foreign tourists when the tourism bubble system is perfect.
Director Guo Zhenhui of the Tourism and Tourism Bureau further pointed out that in order to strengthen international connections and a friendly tourist reception environment, the number of foreign tourists coming to Taiwan has decreased since last year due to the impact of the pneumonia epidemic. However, the Tainan city government turned the crisis into a turnaround and started to advance in May last year. The deployment, inviting local tourism operators to step on the line to learn about Tainan's tourism resources, and to guide the transformation of tourism factories to international brand image packaging workshops, also coincides with the subsequent explosion of international tourism, allowing Tainan tourism factories to have more cooperation with the tourism industry. The Tourism Bureau has also successively launched the "Multilingual Menu Optimization Project" to help 50 Tainan catering businesses to translate their menus into English, Japanese, Korean, Thai, Vietnamese and other languages, as well as Japanese and Korean training courses for sightseeing taxis. . This year, in addition to continuing to handle Japanese and Korean sightseeing taxi training courses, English training courses for sightseeing bus drivers and special classes for tourism practitioners for new residents in Tainan will also be organized, and employment transfer promotion will be carried out through a comprehensive tourism training program. Improve the city’s reception capacity for international tourism, mediate and increase employment opportunities for new residents, and gradually make Tainan a more suitable city for foreigners to travel and settle.
Wang Quanyu, chairman of the Inbound Tourism Association, said that the Nanshi Tourism Bureau is very active in preparing for the international tourism market. This visit is a collaboration between the Nanshi Tourism Bureau and the "Inbound Tourism Association" formed by Taiwan’s major travel agencies for international tourists. , Invited industry leaders to visit various places in Tainan and tourism factories, and found that Tainan is very rich in tourism resources all the way, especially the types of tourism factories, which can be linked to scenic spots to develop a variety of different tourism product tours; the inbound tourism association will use the industry’s expertise The angle provides suggestions for inventory of Tainan's tourism policy consulting resources, and combines special reports from professional tourism media (travel strange) to increase the popularity of Tainan's international tourism. The Nanshi Tourism Bureau stated that in the future, it will also use the industry's feedback on the actual itinerary of Tainan's major tourist attractions, and compile them into reference materials according to the international tourist country planning and the preferences of tourists from various countries. Tourism taboos and other reception secrets will be opened separately. Counseling tourism-related businesses who are willing to operate international tourists, such as the catering industry, souvenir industry, tourism, tourism and amusement industry, sports tourism, leisure agriculture, tourism factories, etc., to strengthen Tainan's international reception capacity; also will develop national theme tourism demonstrations Itinerary modules, such as mountain lines, sea lines, culture, historical sites, alleys, religions, ecology, etc., are packaged by the industry into the most suitable tourism products, making Tainan the first choice for foreign tourists to Taiwan.
Tainan Mayor Huang Weizhe pointed out that after Taiwan and Palau launched the tourism bubble, then Singapore, Vietnam, Thailand, Malaysia and other countries will be interested. In the future, international tourists will come to Taiwan to travel through the tourism bubble. Guo Zhenhui, director of the Nanshi Tourism Bureau, said that although the current international epidemic is still severe, it is the best time to adjust the marketing strategy and prepare the international tourism service environment. The Municipal Tourism Bureau has planned the international market Tainan tourism and tourism promotion and marketing at the beginning of this year. The plan is to actively participate in the Taiwan Tourism Association's international online travel exhibitions such as Japan, South Korea, Singapore, Malaysia, Thailand, Vietnam, and the upcoming B2B online business conference between Tainan and Vietnam to maintain the popularity of Tainan tourism in foreign industries. It also launched Tainan's international image tourism promotion advertisements for target markets in Northeast Asia and Southeast Asia, and selected Tainan's important tourist source country, Japan, and issued Tainan tourism intention questionnaires as an important reference for precise marketing and tourism strategies to Japan in the future; It is hoped that the target tourists will be accurately reached after the epidemic, and Tainan will become the first choice of destination cities for foreign tourists when the tourism bubble system is perfect.
Director Guo Zhenhui of the Tourism and Tourism Bureau further pointed out that in order to strengthen international connections and a friendly tourist reception environment, the number of foreign tourists coming to Taiwan has decreased since last year due to the impact of the pneumonia epidemic. However, the Tainan city government turned the crisis into a turnaround and started to advance in May last year. The deployment, inviting local tourism operators to step on the line to learn about Tainan's tourism resources, and to guide the transformation of tourism factories to international brand image packaging workshops, also coincides with the subsequent explosion of international tourism, allowing Tainan tourism factories to have more cooperation with the tourism industry. The Tourism Bureau has also successively launched the "Multilingual Menu Optimization Project" to help 50 Tainan catering businesses to translate their menus into English, Japanese, Korean, Thai, Vietnamese and other languages, as well as Japanese and Korean training courses for sightseeing taxis. . This year, in addition to continuing to handle Japanese and Korean sightseeing taxi training courses, English training courses for sightseeing bus drivers and special classes for tourism practitioners for new residents in Tainan will also be organized, and employment transfer promotion will be carried out through a comprehensive tourism training program. Improve the city’s reception capacity for international tourism, mediate and increase employment opportunities for new residents, and gradually make Tainan a more suitable city for foreigners to travel and settle.
Wang Quanyu, chairman of the Inbound Tourism Association, said that the Nanshi Tourism Bureau is very active in preparing for the international tourism market. This visit is a collaboration between the Nanshi Tourism Bureau and the "Inbound Tourism Association" formed by Taiwan’s major travel agencies for international tourists. , Invited industry leaders to visit various places in Tainan and tourism factories, and found that Tainan is very rich in tourism resources all the way, especially the types of tourism factories, which can be linked to scenic spots to develop a variety of different tourism product tours; the inbound tourism association will use the industry’s expertise The angle provides suggestions for inventory of Tainan's tourism policy consulting resources, and combines special reports from professional tourism media (travel strange) to increase the popularity of Tainan's international tourism. The Nanshi Tourism Bureau stated that in the future, it will also use the industry's feedback on the actual itinerary of Tainan's major tourist attractions, and compile them into reference materials according to the international tourist country planning and the preferences of tourists from various countries. Tourism taboos and other reception secrets will be opened separately. Counseling tourism-related businesses who are willing to operate international tourists, such as the catering industry, souvenir industry, tourism, tourism and amusement industry, sports tourism, leisure agriculture, tourism factories, etc., to strengthen Tainan's international reception capacity; also will develop national theme tourism demonstrations Itinerary modules, such as mountain lines, sea lines, culture, historical sites, alleys, religions, ecology, etc., are packaged by the industry into the most suitable tourism products, making Tainan the first choice for foreign tourists to Taiwan.
