首頁/ 最新消息/ Promote the full power of sightseeing! Nanshifu signed a MOU with the well-known travel booking platform KKday to develop Tainan tourism products!
Promote the full power of sightseeing! Nanshifu signed a MOU with the well-known travel booking platform KKday to develop Tainan tourism products! 2020/07/01
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Following the cooperation with KLOOK, the Tainan Municipal Government continued to expand the digitization of tourism commodities, and exerted an effect of 1+1 greater than 2. Today (6/30), it announced the launch of bilateral cooperation with KKday, a world-renowned travel experience booking platform. The mayor of Tainan Huang Weizhe Signed the MOU with KKday founder and CEO Chen Mingming, and announced at the signing ceremony to take immediate substantive actions, share the resources and activities of both parties, guide domestic and foreign tourists to visit Tainan, expand the city's tourism and tourism consumer market, and promote Tainan tourism Business.

The MOU signing ceremony was first explained by the KKday founder and CEO Chen Mingming to the participants, and then the MOU was signed with the mayor of Tainan City, Huang Weizhe. Guests from all walks of life in Tainan City included: Director Guo Zhenhui of the Tourism and Tourism Bureau, Director Wang Mingde of the Transportation Bureau, News and International Relations Director Su En'en, City Councillor Lu Weiyin Service Office Assistant Cai Jingyi, City Councillor Cai Xiaowei Service Office Assistant Yang Yudai, City Councillor Shen Zhendong Service Office Director Huang Yimeng, Director of Tainan Fucheng Cultural Tourism Industry Association Hong Jiabao, Tainan City Cultural Tourism Gift Dai Yongming, chairman of the Industrial Development Association, Zhang Qingzhong, chairman of the Tainan Promotion and Tourism Factory Development Association, and Shi Xuancheng, deputy chairman of the Tainan Travel Business Association, witnessed the signing of the cooperation memorandum.

Chen Mingming, the founder and CEO of KKday, said that the signing of the MOU also swears the determination to work together with the Tainan city government, especially Tainan is a cultural and gourmet capital, and has great potential for tourism development. In the future, it will also cooperate with the Tainan city government to develop More in-depth tour, through KKday's tour design and marketing promotion, let more domestic and foreign tourists see the beauty of Tainan.

After the signing of the MOU, KKday will invest more resources, combined with the local characteristics of the ancient capital of Tainan, to form diverse themed tours for different consumer groups. The five major themes will be included in the category, including food, culture, night tours, ecology and health, to enrich the narrative. And the endless stories of the ancient city, and through the creation of marketing topics, attract more tourists to come and go to Tainan.

At the same time, KKday also actively assists partners in digital transformation. For destination tourism, for example, specialty restaurants, event experience, hot spring accommodation, chartered tourism and other industries, it provides a one-stop integrated reservation system-Rezio to help stores easily and quickly establish official websites. Enjoy 24-hour online order taking function, gold flow payment service, multi-platform order integration, greatly reduce the store's manpower operation cost. As long as the mobile phone APP is in hand, position control, order taking, and verification can be controlled within one finger, thereby improving the store's operating efficiency and accuracy.

In order to deepen the field and provide better services, we further launched the "Tainan City Government Exclusive Privileges Program": All the top 200 shops in Tainan City that opened the Rezio platform before the end of August 2020, in addition to exempting the system setup fee, also provide Free digital transformation consultancy service and 6-month advanced plan, with a total value of approximately NT$3.6 million. Special assistance is required to help shoppers in Tainan City easily transform without burden.

Mayor Huang Weizhe said that he is very happy to sign the MOU with KKday today. We are not signing for the purpose of signing, but for the purpose of strengthening and strengthening, letting more people know about the tourism in the ancient capital of Tainan and let KKday serve more tourists. When it comes to travel, I believe that the travels that Aber and Babes like must be different, but in Tainan, the ancient cultural capital, we all have different types of travel. For example, in terms of marketing topics, "whether we used to be the travel of the Minister of China, or To say that the recipes of Minister Azhong, or "want to greet you", which is a very rammed drama attraction, or "a popular woman's development" attraction, is actually a different journey and topic marketing; the other is the product cultivation, like At the current Tainan International Mango Festival, many mango products, mango noodles, dried mango, etc., this part of the mango culture can also be added to the tour; in addition, the digital transformation of tourism is mentioned, especially after the COVID-19 epidemic. Many international travelers can come to Tainan through online introductions. For example, passengers who used to travel abroad and religious lines in the past will use KKday's assembly itinerary and digital transformation in the future, so that the past religious lines are no longer a fancy tour. Even religious trips, graduation trips, self-help light travel, etc., through the integration of KKday and digital transformation services, and close cooperation with the store, with a laptop or mobile phone, you can design your own products to be more customized Journey.

Director Guo Zhenhui of the Tainan Municipal Government Tourism Bureau said that the signing of the MOU with KKday must be strengthened. There are currently more than 30,000 travel products on the KKday platform, covering 500 cities, but KKday is currently the first city to sign a MOU with the Tainan City Government, and also offers discounts to Tainan stores. Digital transformation is highly necessary, just like the tourism industry is affected by the COVID-19 epidemic, it must be combined with virtual and real integration for marketing; in the future, instead of spending a lot of money to create a new sales platform, it is better to cooperate with the KKday platform through KKday 11 offices around the world, the advantages of about 12 multi-language languages, especially the platform will be funded by Japan’s Cool Japan Fund in 2019. It is not easy to obtain Japanese financing in Taiwan. I believe that KKday has considerable strength and can counsel The stores in Tainan have undergone a complete digital transformation, including sightseeing factory tickets, souvenirs, small travel trips, etc. It is worth mentioning that KKday also has a strong point in assembling products, such as the launch of Tainan’s hot spring health, love bus, People bring in Tainan for consumption, and look forward to the Tainan store through the cooperation with KKday, to strengthen and complement each other, everyone try to visit Tainan as much as possible.

According to the Tourism and Tourism Bureau of Tainan City Government, KKday is a world-renowned tourism experience platform, established in 2014, which is Taiwan's first online platform dedicated to providing travel experiences and itineraries. The company's core business is to provide an easy-to-use booking platform for digging into local travel experience itineraries; the platform has more than 30,000 travel products covering 500 cities and 90 countries. In addition to Chinese, the platform also supports 12 kinds of English, Japanese, Korean, etc. Multi-language; offices and service locations in 11 markets around the world, including Taiwan, Hong Kong, Singapore, Japan, South Korea, Malaysia, Thailand, Philippines, Vietnam, Shanghai, etc., and alliances with Asia Miles and world-renowned partners to develop Diversified business cooperation, this time in-depth cooperation with the Tainan City Government, looking forward to bringing more tourists to Tainan.

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